Microsoft Store is an online shopping store which belongs to Microsoft and sells software for computer, electronics and more . The stores aim to “improve the PC and Microsoft retail purchase experience for consumers worldwide and help consumers make more informed decisions about their PC and software purchases. The Microsoft Store offers Signature PCs and tablets like the Microsoft Surface and from third parties such as HP, Acer, Dell and Lenovo. It also provides Windows Microsoft Office and much more mobile devices. The Answers Desk helps to answer questions related to Windows, Office, and other Microsoft products. The stores also offer class sessions as well as individual appointments. The Microsoft Store is similar to the popular Apple Store concept, which has been largely successful.